5 -min. read Have you met the new face of high fashion, Lil Miquela? (FYI: she’s a super-cool Instagram influencer who, well, doesn’t really exist.) Find out how evolving virtual ‘avatars’ like her could impact the way travel brands behave online.
5 -min. read The unstoppable rise of the humble GIF has placed it firmly in the cultural zeitgeist, with brands from Airbnb to Apple getting in on the (moving) action. Lisa Davidson explores how the travel industry can capitalise on the wordless revolution.
5 -min. read Learn how social media influencers are getting their cameras involved in their most private and intimate moments, and how this online transparency is guiding the social behaviours, pleasures and inclinations of the social-media-savvy public.