6 -min. read The 2015 Leadership Lab’s Tina Edmundson and Jonas Rask Eilersen on how personalisation can be applied through either technology or human interaction.
1 -min. read Brad Wilson and Tina Edmundson got together to discuss how the lifestyle sector and niche hotel brands can launch additional properties yet retain a boutique experience.
1 -min. read As the lifestyle sector continues to expand and niche hotel brands launch additional properties, how can they scale up yet retain a boutique experience? With the concept of ‘cool’ at increasing danger of being exploited, we’ll figure out how to build a successful brand without alienating the original trendsetting crowd that made you.