2 -min. read

Last week, the annual Americas Lodging Investment Summit  (ALIS) was held in Los Angeles and while the conference is largely a networking opp for hotel owners, investors, and managers, it’s also a perfect time for hotel brands to announce their biggest news for the year ahead. Here’s a quick round-up of all the #hothotelnews that debuted last week:

Commune Hotels and Destination Hotels Have Merged: Commune, which counts the Joie de Vivre and Thompson brands in their portfolio, has linked up with Destination Hotels’ largely independent collection across the U.S. Commune CEO Niki Leondakis and Destination CEO Jamie Sabatier will head the newly joined company together. [Hospitality Net]

Hilton unveiled their new “millennial mindset” brand, Tru by Hilton: It was no secret that Hilton would be launching a new brand in 2016, but we had no idea it would embody the spirit of Buzzfeed. Yet despite the peppy branding, Tru is promising real value with room rates around $100 a night, along with blazing fast free WiFi, giant in-room flat-screen TVs,”Decorate Your Own” breakfast toppings bar, games in the lobby, and a grab n’ go market.


Loews Hotels picked up the Hotel 1000 in Seattle: This luxury hotel in Seattle, famed for its bathtub where the water drops from the ceiling, was recently snapped up by Loews who plan on turning into a Loews Regency hotel. But first, the 120-room will undergo a multi-million renovation and will come online as a Regency in 2017.

Virgin Hotels adds Palm Springs as a notch on their bedpost: Virgin has been eying Palm Springs for a while, but they finally went public with their plans, announcing Virgin Hotel Palm Springs, debuting in late 2018. The hotel will be located at Main Street and Palm Canyon Springs Drive. It will have 150 guest rooms, excuse us, chambers, along with The Commons Room lobby hang-out. A rooftop pool and terrace is also expected.

Kimpton is heading to Amsterdam: Kimpton Hotels, which originally came out of San Francisco, but which is now a part of InterContinental Hotel Group, announced that it will be taking over the Crowne Plaza Amsterdam City Centre (CP is part of IHG too, FYI.) After a major renovation, the hotel will open as a 270-room luxury Kimpton hotel sometime in 2017. We can’t help but wonder if more Crowne Plazas will go this way. Hmmm….

Langham shows its love for the U.S. with 3 new hotels: The Hong Kong-based luxury brand has three new hotels for the U.S. in the works. One will open in Frisco (outside of Dallas), Texas in Wade Park. The second will be in San Francisco (woot!) as part of the Transbay Transit Center Project at First and Mission Streets. The center should open later this year but the Langham won’t be ready until 2019. Langham will also open its first resort in the U.S. with The Langham, Bishop’s Lodge in Santa Fe. The Bishop’s Lodge is a historic resort dating back to the 1920s. It will undergo extensive renovations to turn into a Langham with 139 rooms and suite as well as private stables and trails for horseback riding.

Ok, you should be all caught up…for now.

[Photo: Juliana Shallcross]


Juliana Shallcross
A self-confessed hotel addict, Juliana Shallcross has been reporting on hotels around the world for more than a decade. She was previously the managing editor A good portion of her job involves sleeping in new hotels, obsessing over technology and keeping tabs on the ever-changing hospitality landscape. She's based in Los Angeles.

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