MINISTRY OF IDEAS 2015 – STEVEN PEDIGO
THE CREATIVE CLASS HAS RISEN
“In the creative age, creativity is the new luxury for the Creative Class, inspired by authenticity, artisanship and craftsmanship”
Steven Pedigo serves as the director of research for the Creative Class Group, a global think tank comprised of leading researchers, academics and strategists. In this role, he provides cutting-edge analysis of economic and demographic trends for communities, Fortune 500 companies and major media outlets across the globe. Steven has managed a team of expert researchers to provide business intelligence for an array of clients such as Pinewood Studios, Zappos.com, Le Meridien Hotels, Emaar Canada and Kiplinger’s Magazine. Steven is also responsible for managing the Creative Class Leadership Program, a worldwide community engagement program. He has successfully launched these programs in numerous U.S. and international communities from El Paso, TX; to Vancouver, BC, and Noosa, Australia. At this year’s Ministry of Ideas, Steven will detail how in a world where creativity is the new luxury, Creative Class members are influencing consumption habits and driving cultural and social trends across the world.
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